Trusst AI Resource Centre
  • πŸ‘‹Welcome to the Trusst AI Resource Center.
  • Overview
    • 🌏Why We're Here & What We Do
    • πŸ’‘Problem Statement
    • πŸ”‘Use Cases
    • ✨Capabilities
      • πŸ‘‚Lissten (transcribe & translate)
      • 🀝Trussted Agent (conversational AI)
      • 🌊AI Workflows (alerts, triggers, workflows)
      • πŸ‘€InteractIQ (AI powered Insights)
      • πŸ’¬DataDialog (conversational interface)
      • πŸ—ΊοΈTrusst Based Routing (AI powered Decision Engine)
    • πŸ’³Trusst AI Subscription Fees
  • Product Guides
    • πŸ› οΈDeployment Guide (Trusst AI on AWS)
    • πŸ“–User Guide
    • πŸ”‘Integrating Your Identity Provider
    • πŸ‘₯User Roles & Permissions
    • ♻️Suggested Iteration Cycle
    • ☁️Trusst AI Architecture
    • Network Considerations
    • πŸ”Data Security
    • πŸš΄β€β™‚οΈData Lifecycle Management
    • 🫢Advocating for Responsible AI
    • πŸ”§Testing, Troubleshooting & Health Check
    • Shared Responsibility Model
    • πŸ’Support
    • πŸ“ˆAI Model Training & Testing
    • ❓Frequently Asked Questions
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On this page
  • Why We're Here
  • What We Do
  • Trusst AI: Transforming Customer Experience Through Conversation Intelligence
  • TODAY: The Blind Spot in Customer Interactions
  • TOMORROW: Conversation Intelligence that Drives Business Growth
  • THE IMPACT: From Reactive to Proactive Customer Experience
  1. Overview

Why We're Here & What We Do

This page provides and overview about why we started Trusst AI and what we build.

Why We're Here

We believe customer experience (CX) is the true differentiator. With good data and the right technology organizations can augment human intelligence and solve CX challenges with speed and agility.

What We Do

Trusst AI: Transforming Customer Experience Through Conversation Intelligence

TODAY: The Blind Spot in Customer Interactions

For businesses today, crucial insights are trapped in thousands of customer conversations. Support teams measure basic metrics but miss the deeper story. Sales teams lose opportunities hidden in call patterns. Marketing teams create campaigns without truly understanding customer language. Agents struggle without targeted feedback, while customers repeat their problems across multiple touchpoints.

TOMORROW: Conversation Intelligence that Drives Business Growth

Trusst AI unlocks the power of every customer conversation through our proprietary high-speed, cost-effective transcription engine that powers:

  • Automated QA & Analytics: Measure NPS trends, identify customer pain points, and predict churn with unprecedented accuracy

  • Agent Optimization: Provide targeted coaching opportunities and best practice sharing based on actual conversation data

  • Marketing Intelligence: Uncover the exact language customers use about your products and what resonates most

  • Predictive Business Insights: Forecast sales uplift potential and identify emerging issues before they affect your bottom line

From Insights to Action: Our platform doesn't stop at analytics. Trusst AI transforms your conversation data into purpose-built AI agents that address your most pressing business challenges:

  • Automatically deploy "Cancellation Prevention" bots for your highest churn scenarios

  • Create "Win-Back" agents based on your most successful retention conversations

  • Build specialized support agents that speak your customers' language

THE IMPACT: From Reactive to Proactive Customer Experience

Without Trusst AI, businesses remain in reactive mode - losing customers before understanding why, missing revenue opportunities, and wasting resources on ineffective training and campaigns.

With Trusst AI, your business gains a continuous feedback loop of customer intelligence that drives measurable business outcomes: reduced churn, increased sales conversion, optimized marketing spend, and improved customer satisfaction - all while reducing operational costs.

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Last updated 18 days ago

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